Mind Over Milkshake: How Your Thoughts Fool Your Stomach

Alex Spiegel over at NPR quoting Alia Crum regarding the findings in her recent study indicating that our beliefs about food effect how our bodies metabolize that food:

“Our beliefs matter in virtually every domain, in everything we do,” Crum says. “How much is a mystery, but I don’t think we’ve given enough credit to the role of our beliefs in determining our physiology, our reality. We have this very simple metabolic science: calories in, calories out.”
People don’t want to think that our beliefs have influence, too, she says. “But they do!”

read the full article